Good plot, comedy, tricks and traps, revenge arcs, saviour perspective. In most scenes, the main character is either plotting to save his family or doting on his wife. Other characters have well thought out backstories, complex politics (I have a simple brain), emotions, determination, etc.
It may seem like a trash manhua, but the artwork is done better than most I read. The plot is intriguing, pulling the reader into it as if hypnotized.
Yes, there is female objectification. To counter that well, the female characters are either cunning enough to topple empires or strong enough to defeat undefeatable martial artists. Yes, I'm trying to put it in a good light but it can only be if the readers give it a chance for at least 15 chapters.
Update 1: After having read till Ch. 300, there's one thing that's the most common, funny as well as irritating, based on my personal experience. 'You dare?!' is constant and then the main character reveals his plot, thus utterly defeating and then the enemies regret it all. But, throughout the 300 chapters, rarely did I feel bored. Maybe once. It is done well.
I truly hoped the official translation was available for all chapters but alas, the later chapters were butchered with irregular names, inconsistent translation, etc. But that is only because I read from an aggregator site. If someone is fortunate enough to read the official translation, I truly hope you enjoy it all.