This post is intended to be informative for both old timers in Japanese fictional works and new comers.

STREET FASHION
Lolita
http://www.fyeahlolita.com/2013/11/why-is-lolita-called-lolita-does-lolita.html afterwords check out this short post about natural-kei https://kero-chan42.livejournal.com/49994.html
https://penguinlolita.weebly.com/types-of-lolita.html
http://www.lolitaguidebook.com/lolita-substyles/
https://hypebeast.com/2018/5/guro-yami-kawaii-fashion-subculture-explained?utm_source=Japanese%20Subcultures%20You%27ve%20Never%20Heard%20of%3A%20Guro%20Lolita%20%26%20Yami%20Kawaii&utm_medium=social&utm_campaign=share%20buttons

Lolita: Dreaming, Despairing, Defying by Terasa Younker https://d1wqtxts1xzle7.cloudfront.net/33840753/Japan5-with-cover-page-v2.pdf?Expires=1651943176&Signature=Gv~Zlb4ibhbLf1zW92SXFaOGjzurcJ22gWbXAEiGPs3qpmHb5hC0-erCVpui-5ie-y~cA7MJLF01zUKZwmS~AUmuPZOXqzbQkpw~m1ioy8ObtlD3D8zbOsHx-OhHRhgeBLNZvgAAUh~YUQQcelqkT5Q7IPupsNzX~WsMdeD4zSvEenSv8~pV25js-BP4eFmXJPQuwc5haWrPWCK9vf9TlF2bifhIsH1TrJzSY4ON0kq~j4WfNXzxvFKJiR3QpX-I~y98yvuPmCtQ32-HEK3siMwUqsy1iUXUeB1u18OaWrKCVxV9q8N-TCTK0L7cuBhQnLcYe19Bcafx97xUTdtGhw__&Key-Pair-Id=APKAJLOHF5GGSLRBV4ZA

Ethnographic Comparison of a Niche Fashion Group, Lolita by Bayli Berry http://fau.digital.flvc.org/islandora/object/fau%3A39739

Transcultural Flow of Demure Dynamics: Examining Cultural Globalization through Gothic & Lolita Fashion by Masafumi Monden https://newvoices.org.au/newvoices/media/JPF-New-Voices-Vol-2.pdf#page=30

Consuming Hello Kitty: Saccharide Cuteness in Japanese Society by Kimberlee Coombes https://repository.wellesley.edu/object/ir695

Gender Bending In Anime, Manga, Visual Kei and Lolita Fashion https://www.redalyc.org/pdf/3537/353744579001.pdf

So Pretty/Very Rotten by Jane Mai and An Nguyen ISBN 978-1-927668-43-6

Gyaru
https://haenfler.sites.grinnell.edu/subcultures-and-scenes/gyaru/
https://tulip-e.com/en/blog/history-of-gyaru-style/
http://neojaponisme.com/2012/02/28/the-history-of-the-gyaru-part-one/
http://neojaponisme.com/2012/05/08/the-history-of-the-gyaru-part-two/
http://neojaponisme.com/2012/06/06/the-history-of-the-gyaru-part-three/


WILL POST MORE SECTIONS AT LATER DATE

Last edited by Enuj at 9:36 am, May 7 2022

It's great I havent read it full nor checked all the links but "Transcultural Flow of Demure Dynamics: Examining Cultural Globalization through Gothic & Lolita Fashion" looks very interesting ,the other university paper also caught my eye..